Trends Identification
Using quantitative data, we have helped a leading pharma brand identify salient customer preferences and emerging trends across different regions where their stores are located. This insight helped inform store planning arrangements and better predict optimized product stocking levels.
Enhanced Customer experience
Measuring customer journeys has helped our client brands improve in-store operational efficiency leading to up to 73% increased revenue performance.
Store audits
Independently verifying stock and shelf levels helped a growing retailer mitigate against product loss and administrative errors. This insight allowed management to plug operational gaps and streamline performance.
Pricing harmonization
Price comparison studies help our retail client bench mark pricing for different categories and SKUs against competitor offering and thereby optimize product prices to align with brand goals and business model.