How Field Data Services Helped Optimize Product For Market For A New Entry Solar Solutions…
Doing Consumer research in Africa: lessons from Balogun Market
“If you torture the Data long enough it will confess to anything” – Ronald H.…
4 ways our quantitative methods are helping optimize price and stock levels for our clients
Trends Identification Using quantitative data, we have helped a leading pharma brand identify salient customer…
Challenges of collecting credible data in a multi country study and how to resolve them when doing research in Africa
Through our decades long experience as multi-country research partners into Africa for many of our…
8 WAYS OUR RESEARCH AND INSIGHTS IS INSPIRING INCLUSION FOR AFRICAN WOMEN
8 WAYS OUR RESEARCH AND INSIGHTS IS INSPIRING INCLUSION FOR AFRICAN WOMEN Refining our clients’…
INSIGHTS FOR RETAIL SUCCESS FOR RETAILERS
“We are surrounded by data, but starved for insights.” ~ Jay Baer The retail…
Myth or Fact: Customer Databases are powerful assets for Business Intelligence
Quick Survey poll: How many text messages did you receive from brands this past…
3 measurable ways to promote Inclusive Education in Sub-Saharan Africa
2024 is Africa’s Year of Education! 3 powerful Data-led strategies to reduce Learning Poverty &…
HOW TO EMPOWER GIRL CHILD PERSPECTIVES THROUGH DATA COLLECTION
Collecting data from minors is subject to legal and ethical regulation to ensure safety of…
HOW TO USE CUSTOMER DATA TO PREDICT CUSTOMER CHURN?
Happy Customer Service Week!! …. Or is it? Really ?!… Are your customers happy or…