5 things you should know about personal data

5 things you should know about personal data

Personal data is any information that can be used to identify or contact a specific individual

Examples of personal data include names, email addresses, work or residential  location, phone numbers, personal photos or other types information that is unique to a person.

  • Your personal data is more valuable than you think
  • You have the right to know what happens to your personal data and how that information is used
  • You should be conscious of who has access to your personal data.
  • You have little control of who accesses your personal data and how they use that information.
  • Avoid over-sharing personal data on social media.

 

Marion Ngumo
Frontier Consulting is a pan African market research insights partner. We acquire credible data from anywhere in Africa. Using inclusive research design methodologies, we transform high quality data into tangible insights. Our mission is to connect African consumers and markets to impactful outcomes.

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